There has been much discussion and many Etsy Success blog posts on the importance of packaging your products for shipment. Buyers like to recieve items that are carefully and tastefully presented as it shows the seller cares about every detail and not just about making a sale. I remember reading some of these posts about packaging and stressing about what to do. After experimenting with different ideas, however, I eventually came up with this solution for my fabric that is inexpensive and so easy!
All I do is fold the fabric neatly and tie raffia ribbon around it as if I am wrapping a gift. I purchase the ribbon from a website called PaperMart.com which offers ribbon in matte or pearl as well as an array of different colors. The specific ones I buy are 200 yard rolls and come in 11 different colors for under $2 a roll.
For a very personal touch, I also include a handwritten card in each shipment. Most of my cards I've purchased at a local Michael's craft store where previously you could get a package of 6 cards and matching envelopes for $1. Occasionally they would mark them down to 50% off and that's when I would buy a whole stack of them!
Recently, however, they've raised their prices to $1.50 per package. In looking around for other options (at least until they go on sale again), I found they had some packages of blank cards that you can design yourself. They had 3 different colors: kraft, cream and white. For a package of 25 cards and envelopes you normally would pay $5, but these happened to be on sale and were 50% off! I purchased two packages of the kraft ones and am planning to experiment with some simple print techniques. I will let you know how that goes in a later post!
I have also found inexpensive cards at thrift stores and garage sales, though they aren't always as cool as the ones at Michael's. :) In spite of the simplicity of my packaging method, I do often receive compliments on it.
I have yet to figure out creative ways to package my women's handbags without increasing the shipping weight so am open to suggestions. How about you? Have you found simple, inexpensive and creative ways to package your products for online sales?